2023 Ford Kuga Cenovnik

The 2023 Ford Kuga holds a strong position in the European used SUV market, particularly in countries like Portugal, Italy, and Germany, where listings on sites such as theparking.eu, AutoScout24, and Eurotarget show robust availability for models around 2-3 years old. Diesel variants like the 2.0 EcoBlue 120 CV ST-Line dominate with prices reflecting high mileage (50,000-65,000 km) corporate fleet vehicles trading at €23,000-€26,000 after discounts from original €39,000-€42,000 MSRP. Hybrid models (2.5 FHEV/PHEV ST-Line) command premiums at €29,000-€38,000 for lower mileage (12,000-35,000 km) examples, driven by demand for efficient powertrains amid rising fuel costs and emissions regulations. Pricing trends indicate stabilization in early 2026, with diesel softening due to fleet disposals while hybrids appreciate slightly in value retention.

2023 Ford Kugas depreciate at 15-20% annually in the first 3 years, with diesel models losing faster (up to 38-40% from MSRP as seen in Eurotarget fleet sales) due to high-mileage ex-corporate units, while hybrids retain 65-70% better owing to efficiency appeal. Patterns show sharp initial drop post-warranty (around 24 months), stabilizing after 50,000 km as buyers prioritize reliability over new-car tech.

With EU emissions tightening, hybrid Kuga demand is projected to rise 10-15% through 2027, supporting price floors for low-mileage units while diesels face 5-10% further softening from fleet saturation. Economic stability and SUV popularity will maintain steady values, but oversupply of 60,000+ km models may pressure averages downward.